Less Is More
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F*ck Fast Fashion Title

Fast fashion is a business model used in the clothing industry's which consists on replicating recent catwalk trends and high-fashion designs, mass-producing them at a low cost & bringing them to retail stores quickly, while demand is at its highest.

Why is fast fashion bad?
Water Pollution

Source: Gigie Cruz-Sy, Greenpeace

The global fashion industry is responsible for 10% of global carbon emissions per year, to which fast fashion is a large contributor. In addition, it is the second industry at global scale that uses most water. The low cost of production favoring synthetic materials, chemicals, and minimal pollution abatement measures have led to excess waste.

Lucy Siegle Quote
Lucy Siegle Quote

~ Lucy Siegle

Worker Conditions
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The global fashion industry is responsible for 10% of global carbon emissions per year, to which fast fashion is a large contributor. In addition, it is the second industry at global scale that uses most water. The low cost of production favoring synthetic materials, chemicals, and minimal pollution abatement measures have led to excess waste.

Source: Abid Chowdhury, The Wired

Why is fast fashion bad?
Water Pollution
  • TO DO LIST

  • 1. Buy secon-hand products.

  • 2. Swap clothes with friends or family.

  • 3. Rent clothes.

  • 4. Shop local.

  • 5. Invest in timeless pieces.

  • 6. Change your clothing habits.

  • 7. Look for sustainable materials.

  • 8. Opt for ethically made clothing.

  • 9. Do your research.

Source: Larry C. Price, Pulitzer Center

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Worker Conditions
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OUR ECOLOGIC CERTIFICATES

Ecologic Certificates
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