Lux Artemisa is a unisex streetwear clothing brand founded in 2021 by a group of young students, arising from a project by the ERAM university school.
Inspired by the past,
to inspire the future.
Our slogan “inspired by the past, to inspire the future”, defines the personality of our brand. What inspires us is the simplicity of the 2000s, where we hang out on the streets doing crazy things while creating closer and deeper bonds.
Our brand personality is based on the urban culture, the analog aesthetic & the hip-hop tradition based in New York. In addition, we consider values such as exclusivity, in orther to provide a limited number of clothing production. Thus, Lux Artemisa functions by a drop system, which allows people to shine their limited clothing pieces.
On the other side, we follow the slow fashion method in orther to contribute with values such as sustainability and work ethics. Our goal is to take a stand against the low cost & fast fashion models, breaking this dynamism engendered by the fashion industry, which produces issues with the enviroment & discriminates the integrity of workers. All this will be conducted following a national production.
Since being enviromentally friendly is one of our goals, we’ll follow an ecological production method using a 100% organic materials & recycled polyester. Our ecologic certificates prove that we follow a sustainable production process.
On the other hand, our purpose is to provide the best quality of clothes in terms of production & the comfort of the piece. For this reason, our clothing pieces will be well developed from scratch in orther to guarantee that we fulfill this goal.